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Books – In the Plex: How Google Thinks, Works, and Shapes Our Lives

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Sergey Brin and Larry Page

If Google were a person, this is probably what its autobiography would look like. Writer Steven Lev gained unprecedented access to the web giant, and offers an inside look at how founders Larry Page and Sergey Brin run the company.

Most of the information in this book has been obtained directly from Google’s employees, including the notoriously secretive founding duo. Sergey Brin and Larry Page started Google literally in a garage. Their idea: developing an efficient search engine, and making money off it by selling keywords. Levy describes Google as a place for the “unspeakably brainy”, a kind of “geek never-never land” – just the right kind of environment to maximize innovation. The book reviews both the invincible strengths and the human flaws about this teenaged company, which has emerged as the single most disruptive force to change and empower the way we look at the world. Image via Tradinggraphs.com

In the Plex: How Google Thinks, Works, and Shapes Our Lives is available in the UA Library

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  • http://www.facebook.com/profile.php?id=100003406235787 Raulito

    homeschooling if it’s at all possible. You can incoprorate these ideas into your child’s education. They can learn from the world around them, move at the pace that suits them (which is likely faster since they’re not waiting for help in a large class and learning bad habits), and learn the things actually necessary to be a happy, successful, and self determined adult. It only takes a few hours a day, 4 days a week to stay a little ahead of traditional school.